Details

Beat the brass and keep your blonde or silver hair looking flawless with Joico Colour Balance Purple Shampoo. This miracle formula is designed to neutralize unwanted warm tones, maintain cool, ashy shades, and protect hair from damage. Perfect for blondes, gray, or silver hair, it also helps combat frizz, breakage, and colour fading, leaving strands healthy, soft, and radiant.

The shampoo is easy to use: massage into wet hair, allow to absorb for 35 minutes, then rinse. For best results, repeat 23 times per week, alternating with your regular shampoo. Each 300ml bottle delivers consistent colour care and protection, helping you maintain salon-fresh, luminous hair between appointments.

Why Youll Love It:

• Neutralizes brassy tones for cool, ashy blonde and silver hair
• Prevents colour fading and protects against damage
• Controls frizz and reduces breakage
• Softens and smooths hair for a polished finish
• 300ml professional-size bottle